Strategic Pricing - the key to success.
Good strategic pricing is one of the major challenges for the hotelier in a highly competitive market.
Our experience shows that particularly medium-sized and privately owned hotels do not make enough use of well-balanced, logically calculated room rates in order to avoid unnecessary price negotiations with clients and guests.
Moreover, transparent and market-conform prices for the respective market segments are the key to success and are fundamental for a considerable increase in rooms revenue.
Your staff members need clear decision-making criteria as to which rate is offered to each client.
With our market-segment-based pricing structure rate finding becomes logical and comprehensible.
Advantages of our pricing strategies
- Transparent and clear price definitions.
- Logically structured and comprehensible room rates for all distribution channels.
- No collisions with room rates on the internet, direct sales, corporate clients and the wholesale sector.
- Independent action of your employees in pricing and quotation preparations.
- Significant increase in the conversion rate of enquiries and bookings.
